In fact even the popular social media marketing buzz phrase, “Content is King” has become an overused and boring cliche’.

  • If you’re gonna write, write about something original and interesting.
  • If it’s visual, it needs to be changed up regularly, tells a story, sets a mood and/or shows a unique design
  • If you’re gonna brand yourself, dare to be different and not afraid to have an opinion
  • If you’re gonna market, listen to the words of someone like Ken Schmidt who helped transform Harley Davidson;

“Figure out what everyone else is doing, then do something different”

-Ken Schmidt

For more, check out the link to the blog post from TrustYou.com, an authority in Reputation Management.

Social Media Isn’t Killing My Attention Span…Boring Content Is.


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